Friday 30 June 2017

Magazine Cover Remake (Sherlock)


Original.


The masthead - Total Film, is the biggest font on the page to catch people's attention and it suggests that the company is very important and influential.

White capital letters, in sans serif font, contrast against the variations of blue in the background. The magazine is popular enough to have the masthead is obscured by the main image. The magazine brand has a big fan base and fans will already know what to look for. The word film is included in the title so the reader will know what genre of magazine this is.

The main colour scheme of the magazine cover is blue to match the mysterious mood of the film that is featured. Blue also has cool connotations which links to the main character, Sherlock, as he is quite a calm and sophisticated character. The dark colours in the background add context to the image. The cover lines are written in a thin blue font that matches the rest of the cover. This style helps the overall visual look smooth and smart. The colours will mostly appeal to a younger audience as they are attracted to bright colours. The misty effect that is used for the background creates a mysterious atmosphere which states the genre of a crime thriller.
The biggest focus on the page is the main character from the feature film, Sherlock Holmes. The image of the main character is a posed, mid shot which is the largest image on the page. This tells the audience who the focus of the magazine is without reading the titles. The character is posing, looking directly towards the audience which engages us and feels like direct communication.
The iconography of a smart coat and tie connotes that he is an upper-class man who is wealthy and very sophisticated. This representation connotes that this man is very clever. He wears dark clothes that create a mysterious mood that links to the spy and detective genre. 

Sherlock is played by Robert Downey Jr. who is well known for playing iron man in Marvel films, this will attract audiences who know him from the action genre. The main cinema demographic for this magazine is 15- 28. I think this because the feature film has a BBFC certificate of 12 but stereotypically, children younger than 15 are less likely to want to read.

Images of characters from Fantastic Mr Fox, Alice in Wonderland and Ironman are found on the top of the right side of the page. These pugs are placed at the top of the page as that is where the reader will look first and they should catch their attention. Readers will instantly know what is going to be discussed by the stills that are shown.
Pugs are used at the top of the page where an image from the inside of the magazine is shown to tell the audience what can be expected. This catches a reader’s eye as it is at the top and promises more information than you can find anywhere else.
The barcode and publication company are small in the corner so that they don't take attention away from the main image.
The strapline is the main feature film in blue and white capitals. This colour and font reinforce the genre of the film as they are smooth and cool.
Exclamation marks are used in the cover lines to excite the audience and exaggerate the contents.

The USP of this magazine is that the audience is promised to be told the top ten films being made and information and explanations of already made films that have fans. Gratifications are what makes magazines popular and unique.
Attention is gained by the popular and well know title as well as the star power used on the front cover and the serious mood. 
Their website address can be found just below the title so readers can access more information. This is aimed at a younger, contemporary audience as they are more likely to use technology. The issue number, date of release and price is located below the left side of the masthead. This information is all in a small font as it isn't very important in relation to the rest of the page.
this cover is good as it effectively communicates to the audience the genre of film and what will be in the magazine. The colours that are used in the magazine are all very similar, this means the magazine might not stand out very well on a shelf of other bright film magazines.

My remake.


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