AS Film Poster (Gossip!)

This poster is an advertisement for the film teen-angst opening I made for AS.

I have used the same font from the title of my film to create a link between these two formats. I decided to change the title by taking away the lipstick exclamation mark and the lipstick marks to keep the poster simple and clean. I have used a similar font for the tagline and used a lighter shade to draw attention to the text. This also makes it stand out from the other text. The 'gossip!' in the tagline is in italics to link to the title.

The tagline also includes a release date. The release date in summer will attract an audience as most people will be out of school and have lots of free time to go to the cinema. The gratification of this poster promises to give you lots of gossip and drama.

I have used variations of pinks for the text to attract a young female audience as young girls are stereotypically associated with pink. This colour also reinforces the teen-angst genre.

Below the title, I have included the names of the actresses on the poster. This will attract a primarily female audience as they will see that the characters are like them and they will be able to relate to their issues.

The billing block is a small font as it is the least important information on the page. It includes the actor’s names, directors, production and distribution company. Underneath the billing-block is the production company 'arrow productions' logo and the 'filmstyle co' logo.

The main image is of the main characters in the film. They are wearing the same outfits as they wear in the beginning of the film to create synergistic links between the film and the poster. I have doodled over the top of the characters making Jenna's character an angel and Bryony's a devil. This is a hint to the context and narrative of the film. The white doodles also add to the teen-angst genre as doodling can be associated with kids in school. Kids are also stereotypically represented as careless as they vandalise everything.

Their poses and facial expressions also link to the narrative as Jenna is an innocent, happy friend but Bryony is selfish and stubborn.

On the right-hand side of the poster, I have made a rating by the Daily Mail. This will attract an audience to see the film as this shows that is has a good rating and is worth watching.